Colin’s Coaching Corner: E4 – These shoes are made for running

Remember how I told you that equipment isn’t something you should worry about for too long? Well, there are a few exceptions.

1. Gearing up
No, you don’t! You don’t need the most expensive stuff to enjoy running. Whatever it is that you train and compete with, there’s basically just one criteria: you have to feel really good about wearing it. And I don’t mean the colour or the design.

If it’s comfortable and fits you, it’s good to go. Keep it simple and don’t overthink equipment.

2. Shoes
As always there are exceptions. Let’s talk shoes. A pair of good running shoes can make you or break you. There’s nothing worse than feeling the blisters grow as you run. You’ll certainly not start to enjoy running this way.

Buying running shoes is not a five-minute deal. You’ll need some patience and a dedicated running store. They'll use their experience and knowledge to look at your feet and your running style and get you the shoes your feet and body will accept.


Every time I overhear someone saying “Well I just throw them in the washing machine”, my heart breaks. Yes, your gear needs to be clean and free of bacteria, but a pair of great running shoes is a high-tech piece of equipment and certainly not built to take a few hundred rounds per minute in a washing machine or tumble drier.

Get a brush and clean them by hand, old-school style.

4. Gadgets

All those little running gadgets that measure your everything. Pulse, body temperature etc. etc. If it makes you feel better to know your pulse each and every second, then go for it. But don’t enslave yourself and run around with your head down on your watch or smartphone. It takes the fun out of running.

So, great if you have a gadget you use every now and then, but get a feel for your own pace without them.


Colin Jackson (48) is the International Sports Director of the Wings for Life World Run and two-time 110m hurdles world champion.

Everyone commented on the positive atmosphere and how great it was to be running 100% for a good cause. My personal belief in the Wings for Life foundation and my passion for running made the Wings for Life World Run a no-brainer for me.

Astrid Kaltenböck, Local winner in Brazil 2015 and Verona 2014

Nothing could hold me back. I had been waiting for the Wings For Life World Run for several months and was ready to push my body to the limit.

Pauly Plewa, Niagara Falls, 2015

I’m very happy and moved to be a part of this amazing cause. I got goosebumps when the race started, but to have the opportunity to be in the car and thank everyone personally when the Catcher Car passed them, that was  amazing.

Catcher Car driver, Adolfo Aguilar in Lima, Peru

Remigio and I promised from the beginning to run together. The first 70km were super with Remigio next to me.

Lemawork Ketema, Global Champion 2014 and 2015

Thousands of people at that very moment are sharing the experience with you. The fatigue, the joy, the emotion afterwards. Everything. It was great.

Daniel Ricciardo, Race number 1 and Formula 1 driver

Check out more news